🇺🇸TON Enters the U.S. Market:
Through Telegram, Celebrities, and Giveaways
While crypto companies fight over the American audience through speculation, tokenomics, and token-gated content, Telegram and TON are taking a different path — one where celebrities, giveaways, and memes act as the key to Web3.
Recently, a photo surfaced online showing
Jason Falovitch, one of the largest whales in Telegram usernames, standing next to Manuel Stotz, President of the TON Foundation.
The very next day, Snoop Dogg launched his own Telegram channel —
@snoopdogg, which quickly reached level 30 and received over 1,400+ gifts. Snoop tweeted about his new channel, and Pavel Durov, founder of Telegram, supported it with a repost.
For context: Falovitch is closely connected to dozens of celebrities, from Drake and Wiz Khalifa, to Jake Paul and major NFT investors. He's in direct contact with them and is involved in their calls and productions.
Telegram has long outgrown its role as just a messenger. With the launch of TON Space (a built-in wallet), TMA (Telegram Mini Apps), and NFT gifts, it has transformed into a Web3 platform without any need for external onboarding. Everything works natively inside the app.
This makes Telegram the perfect gateway to crypto for the mass audience. No other network fulfills this role at such scale as Telegram and TON. Especially with Snoop Dogg leading the way. A clear picture is forming: TON is entering the U.S. via celebrity marketing.
The strategy is simple yet brilliant:
- Celebrities start their own Telegram channels
- They share exclusive content not found on other social platforms - fans follow them
- Telegram showcases its features: gifts, premium, stars, giveaways
- Media and bloggers begin covering this trend
- The audience learns how to use Telegram’s marketplace
- Advanced users spread knowledge about Fragment — how to buy usernames, numbers, etc. (including bypassing KYC)
- Gradually, this becomes an entry point into TON technology
This way, TON is introduced through Telegram as a native Web3 layer, embedded into a familiar messenger. No excessive cryptography, no wallet installations — just a simple, elegant experience, guided by beloved artists.
Whereas Web3 was once pushed as a complex technology that needed to studied, Telegram and TON Foundation’s strategy is to get people using it without realizing it’s blockchain-based. This is the new era: Content-based Web3, not Crypto-based Web3.
Your revolutionary
@TonPost
